For some, marketing is a dark art – that magical skill that through smoke and mirrors automatically
generates customers and sales for your business.
Category: Advice for makers
Using social media in your handmade business
With 39 million people, active on
social media in the UK, it’s now
one of the quickest and most
cost-effective ways to market and
sell your product from home.
Understanding intellectual property and copyright
Most people understand basic copyright laws, but all too often we see handmade crafts for sale blatantly ignoring the law, and we hear of Etsy stores, and Facebook pages shut down for copyright infringement. Continue reading
The importance of pricing
Pricing is probably one of the most important decisions you will have to make for your craft business to be a success. Continue reading
Turn your handmade hobby into ££s!
If you have a hobby, you are passionate about we expect you’ve thought about trying to turn it into a business.
Some of you may have already started, some of you are wondering whether you should take the plunge, some of you are just wondering if you could make some money on the side? Of course, you can! Continue reading
The Difference Between Business Success and Failure
When we started Our Crafty Things, we noticed that there was a massive difference between home-based craft businesses that were making money and sales and those that were struggling. It wasn’t necessarily the quality of their crafts/products but their approach to running their business. Continue reading
Fancy a free feature post?
We are giving away 5 free ‘feature posts’ on a first come first served basis to those that contact us here with the words ‘Yes please feature us for free’.
You provide the photo/s and the information (or web link) and we will create a lovely feature post promoting you and your products, and we will share it across our social media (that’s 11,000+ Twitter followers and 699 Facebook followers).
NEW: business support from Our Crafty Things
Our Crafty Things was established in 2013 over a cup of coffee and a wedge of cake with the aim of helping independent makers and home craft businesses like you reach a bigger audience.
Our original plan was to use our site and social media experience to help small businesses like yours shout BIG and help customers find you! We quickly grew our following to over 11.4k on Twitter and nearly 700 on Facebook but realised something was missing. Continue reading
Get seen online!
The crafting world is a busy one. Lots of people selling lots of incredible things. Most of the time, standing out and just being seen is the hardest part, let alone getting a sale. Perhaps your computer skills aren’t as fresh as they used to be. Maybe you’ve never been overly confident with your ability behind a PC in the first place. Fear not! We’ve put together this simple checklist that can help your handmade products get seen, regardless of your computer skills. Continue reading